Our Mission

Transform the Way Companies Market, Sell, and Service Their Customers

The Tampa BZ Team

With roots in SEO, PPC,website design and development spanning over a decade, Bluleadz CEO and Ping Pong pro Eric Baum was always waiting for the next big thing. In 2009, he found it through inbound marketing. He understood that engaging with visitors, leads and customers online would make brands more valuable and help foster trust among clients and potential customers. Pushing all chips on Hubspot orange, he built the industry-leading, award-winning company that we know today.

As early proponents of inbound, Bluleadz may seem like a dinosaur in the industry. But we’re much more Jurassic Park at a red carpet premiere than Smithsonian Museum on a rainy Sunday. We love growing our clients’ businesses with inbound & HubSpot more than coffee…have you ever had really good coffee? Exactly. Hence, our commitment.

We are a motivated, collaborative, transparency-first digital marketing agency who are like family, and we pride ourselves on truly understanding what is most important to our clients and how we can most effectively apply our expertise to help meet their goals.

We live by 5 core values

Everything we do must be awesome

Do the right thing

Take Ownership / Self Motivated / Reliable

Be passionate & have a positive "can do" attitude

Treat everyone with respect, honesty & consideration


The Story Behind the B and the Z

The year it all started! After watching a lot of HubSpot TV, our group of 4 Inbound Marketers jumped in with both feet first and started drinking the HubSpot Kool-Aid.
After officially becoming a HubSpot Partner, we secured our first client and registered them with HubSpot. From there, we began to grow Bluleadz by using the Inbound Marketing techniques we provide to all of our clients today.
Building on the success of our first few years, we shifted into hyper-growth and doubled the size of our team from 6 to 12. This lead to us outgrowing our work space not once, but twice, moving us into larger offices. But the biggest highlight of the year was welcoming Brian Halligan, the CEO of HubSpot, as the guest speaker at our annual Tampa HUG workshop.
A whirlwind of a year that saw us doubling the size of our agency in terms of revenue, team size, and clients. We also won 2 American Marketing Association awards in Tampa Bay.
Just a few short years after our first sip of the Kool-Aid, we achieved the highest HubSpot Partner Milestone by becoming a Diamond Partner Agency. We also won a HubSpot Impact award for the best client blog series.
After another period of rapid growth, we once again outgrew our office and moved into a spacious waterfront property overlooking Tampa Bay. To celebrate the occasion, we successfully rebranded the company and launched our new website.


Meet the Crew

These are the people who make the magic happen


Alex Dunn

Media Specialist

I started at Bluleadz in February 2014 and haven’t looked back. I’m a Broadcast Production major from the University of South Florida, with a minor in Sociology. Video is my passion; all aspects of it. My job is my hobby. I like to longboard, binge-watch my favorite shows many times over and catch great concerts. Also, winter is coming.

Check Out Alex Dunn's Articles

Partners & Certifications

HubSpot Diamond
Westshore Alliance
Databox Certified
Wistia Silver

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