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Case Study Design Template Pack

  • Define the problem, solution, and results associated with your success story. 
  • Boost awareness and build social proof by branding your PDFs with your company name and logo. 
  • Present your big wins in a visually appealing document that you can use in your marketing and sales processes. 

Download the Template

Buyer Persona Templates

  • Add a photo, name, biography, and other demographics.
  • List out pain points, challenges, goals, and common objections.
  • Hone in on your marketing message for each of your personas.

Download the Template

How to Complete a Brand Audit Yourself: A Checklist

  • Look at your internal branding, including your brand's story and voice.
  • Assess your external branding elements, like your logo and website.
  • Improve your understanding of the customer experience and how your brand impacts it.

Download the Checklist

How to Create Brand Consistency That Drives Growth, Delights Customers, & Earns Advocates

  • Learn the basics of branding and how it impacts your business
  • Outline how to develop your brand
  • Learn best practices to effectively perform a brand audit
  • Take home an interactive checklist to help you measure brand awareness and consistency

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The Net Promoter Score (NPS) Action Plan

  • Better understand what NPS means to you and your business.
  • Calculate your NPS based off of the surveys you conduct.
  • Find the right type of NPS survey that will help your business the most.
  • Take action on the customer feedback you gather from NPS surveys.

Download the Tipsheet

Essential Guide to Leadership Skills (And How To Improve on Them Daily)

  • Learn the top traits every leader should possess.
  • Understand how each trait plays a valuable role in helping you become the best leader you can be at any company.
  • Get actionable next steps toward developing these skills.

Download the Tipsheet

The Checklist for Building Your Website Using a CMS

  • Learn How to Go From Selecting Your CMS to Launching Your Site
  • How to Find the Right Domain Name Registrar
  • What Web Hosting Types Best Fit Your Needs

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How to Choose a Messaging App for Marketing

Instant messaging apps are truly on the rise. It's been predicted that in 2019 more than 25% of the world population will be using them for communication. Given its current trajection, it’s easy to see that these apps are here to stay.

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How To Pitch Inbound Marketing To Your CEO / Management Team

  • How To Show Inbound Marketing Value To Your CEO & Management Team
  • What Inbound Marketing Has To Offer Your Sales Team
  • How To Approach Different Key Players In Your Organization And What Concerns They May Have

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How to Build An Internal Inbound Marketing Team

  • Pinpoint Which Positions You NEED To Have
  • Understand What Each Position Brings To The Table
  • What Qualities To Look For When Hiring For These Roles

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How to Choose The Right Inbound Agency

  • How To Pinpoint Which Direction Your Company Needs To Go
  • Questions To Ask Yourself When Selecting An Inbound Agency
  • Best Ways To Get Started With An Agency

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How To Create An Effective Influencer Marketing Campaign

  • Understand The Benefits Of Influencer Marketing
  • How To Select The Right Influencers
  • How To Boost Your Brands Awareness Through Influencer Marketing

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How To Create An Effective Inbound Marketing Campaign

  • How To Identify Your Target Market
  • Tips To Create A Compelling Content Offer
  • How To Set Up Workflows

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30 Mobile Marketing Statistics You Need to Know

Here are 30 mobile marketing statistics that should make every business owner and marketing professional stand up and take notice!

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SMART Goals Template

  • Summarize Your Ultimate Marketing Goals
  • Determine Your Ultimate Marketing Needs
  • Set A Deadline For Meeting Your Goals

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30 Great Lead Gen Tips, Tricks & Ideas

  • Best Lead Generating Examples From Bluleadz
  • Awesome Lading Page Tips
  • How To Create Irresistible Offers

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The Ultimate List of Sales Interview Questions

  • Learn about the benefits of conducting each type of interview – phone, video, panel, and reference checks.
  • Refer to a list of the best questions to ask sales candidates and their professional references.
  • Adopt a simple 7 step sales hiring process to streamline finding and assessing new talent.

Download the Tipsheet

Inbound Sales Playbook

  • Learn the inbound sales methodology
  • Gain insights on the four key phases of an inbound strategy: Identify, Connect, Explore, and Advise
  • Utilize our interactive worksheets to take your strategy from start to finish

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60 Marketing & Sales Acronyms Everyone Needs to Know

Here are 60 (30 marketing and 30 sales) of the most important marketing and sales acronyms to know and understand!

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How To Serve Up Better Leads To Your Sales Team

  • How To Serve Up Better Qualified Leads To Your Sales Team

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101 Reasons Why You Should Embrace Live Chat

Live chat is a web service that enables businesses to communicate in real time with people visiting their website. This fast support is provided through the medium of instant messaging and creates a form of customer service, which can have a crucial contribution to the success of any online business.

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3 Easy Ways to Align Sales and Marketing

  • 3 Ways To Align Your Sales & Maketing Teams

Website Audit Worksheet

  • Add a grade for every aspect of your site, such as your blog content, security, and conversion paths. 
  • Assign priority levels to each initiative so you can focus on the most important pieces first. 
  • Include detailed notes on what to improve in each area.  

Download the Worksheet

B2B Web Design Checklist

  • Learn How Your Website Can Pass The Blink Test
  • How To Reinforce Your Site Content
  • What Makes or Breaks a Homepage

Download the Checklist

Content Audit Template

  • Organize your content assets by content type, page type, and campaign. 
  • Attribute KPIs to each asset and sort content based on your immediate goals. 
  • Establish what actions you need to take on each piece of content. 

Download the Template

Blog Idea Generation Toolkit

  • Get the best tools in the biz for all things idea generation.
  • Learn how to use each tool to create thousands of new ideas for your blog.
  • Easily access links so you can access each tool from one location.

Download the Tipsheet

Ultimate Content Ideation Workbook

  • Fast track your content brainstorming sessions
  • Gather the right information to help your writing process run smoother
  • Utilize our organized editorial calendar to keep track of your content development

Download the Template

The Ultimate Blogging Checklist

  • How To Identify Blog Topics
  • Blog Formatting Best Practice Tips
  • How To Analyze Your Blog Once It's Published

Download the Checklist

An Introduction To Business Blogging

  • Learn Business Blogging Best Practices
  • How To Choose Topics To Blog About
  • How To Optimize Your Blog Posts

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The Content Marketer's Ultimate Guide to Search Engine Optimization

  • Learn why SEO still matters for your business in today's day and age.
  • Understand the role SEO plays when it comes to your content marketing efforts.
  • Learn the good (& the bad) SEO tactics you should know.
  • Get the best free and paid tools to help you execute your strategy.

Download the Ebook

Keyword Research Tipsheet

  • Key Steps To Identify The Right Keywords
  • How To Compile A Comprehensive Keyword List
  • What To Analyze To Determine The Right Target Keywords

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How To Rank Higher In Local Search Results

  • How To Optimize Contact Pages For SEO
  • Ways To Leverage Social Media & Review Aggregators
  • Best Practices For Creating Location-Specific Content

Download the Tipsheet

5 Ways to Improve Your Business's Local SEO

  • Improve Your Business's Local SEO

Get Found Online

  • Optimize Your Website For Search Engines
  • How You Should Use Social Media To Drive More Traffic
  • Create A Business Blog To Attract New Website Visitors

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Creating Effective Lead Nurturing Workflows: A Five-Step Guide

  • Learn the basic components of a lead nurturing campaign.
  • Dive deep into the five key steps for creating a lead nurturing workflow.
  • Gain access to an interactive worksheet to help you get started on your first workflow.

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Overcoming The 5 Biggest Email Marketing Challenges

  • Email Marketing Solutions for Every Industry
  • How to Create Compelling, Concise Email Content
  • How to Increase Email Open Rates

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An Introduction To Email Marketing

  • How To Solve Email Marketing Challenges
  • Various Marketing Emails For Your Business
  • How To Measure Your Emails Performance

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7 Awesome Hacks for Creating an Amazing Email Campaign

  • Hacks To Create An Amazing Email Campaign

The Marketer's Guide to Using Instagram

  • How to Build Your Companies Following
  • Learn How to Identify the Best Hashtags
  • Use the Stories Feature to Your Companies Advantage

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LinkedIn 101 Tip Sheet

  • Learn the LinkedIn Branding Basics
  • Understand Your Paid Media Options on LinkedIn
  • How to Increase Your Brands Visibility on LinkedIn

Download the Tipsheet

25 Eye Opening YouTube Statistics

Over a billion users watch almost 5 billion videos every day on YouTube. As a promotional tool, it's a must use channel if you produce any type of video, whether it's “explainer videos” for your products or a recruiting video for your business.

Download the Infographic

YouTube Style Guide For Business

  • Get More Results From Your Company YouTube Channel
  • How to Fine Tune Your Company YouTube Channel
  • Branding Guidelines for Your Company Channel

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How to Use Social Media to Find New Leads

  • Understand The Fundamental Social Prospecting Concepts
  • Easy To Follow Instructions To Put Fundementals Into Practice
  • Pro Tips To Help Guide You Towards Success

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Social Media Paid Advertising

  • What Does Social Media Paid Advertising Look Like
  • Which Platfom To Advertise On
  • How You Can Create Your First Ad

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5 Things You Need to do for Your Business on LinkedIn IMMEDIATELY

  • 5 Tips For Your Business's LinkedIn

5 Ways Your Business is Using Social Media Wrong

  • 5 Ways To Improve Your Business's Social Media Presence

Video Planning Template

  • Answer all the important questions of content planning, noting your buyer personas, intended platforms, and messaging.
  • Outline your pre-production ideas, including who's involved, the budget, and tools needed.
  • Organize the production process through a shot sheet and shooting schedule.
  • Streamline the editing process by highlighting the key elements to take note of when putting the final video together (e.g., sound and color quality)

Download the Template

5 Ways To Use Video In The Marketing And Sales Funnel

  • How To Make Intro Videos For Prospects
  • Step By Step Instructions For Creating Custom Video GIFs
  • How To Shoot And Edit Videos For Marketing Campaigns

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The Power of Video in Marketing Automation

  • How To Generate Powerful Customer Insights
  • How To Create Compelling Video Campaigns
  • Ideas On How To Integrate Video In Your Marketing Strategy

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How To: Create a Video Voicemail

  • Video Tutorial: Creating A Video Voicemail

7 Video Tips Your Business Needs to Know RIGHT NOW

  • 7 Video Tips To Start Implementing

How To: Upload a Wistia Video to Your Website

  • How To Add A Wistia Video To Your Website

5 Videos Your Boring Business Needs RIGHT NOW

  • Different Videos You Can Make To Showcase Your Business

How to Start Getting Leads on HubSpot in 30 Days

  • Start Ramping Up Your Lead Generation Efforts on HubSpot
  • Learn How to Make the Most of Your Existing Traffic Sources
  • Tips to Create Clearly Defined Buyer Personas

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HubSpot CRM & Salesforce: Which is the best solution for your business?

  • Answers To The Top CRM Questions
  • Benefits & Drawbacks Of Both HubSpot CRM & Salesforce
  • CRMs That Promote SMarketing

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How To: Migrate A WordPress Blog To HubSpot

  • Video Tutorial: How To Migrate A WordPress Blog To HubSpot

How To: Sync Social Media Accounts in HubSpot

  • Video Tutorial: How To Sync Up Your Social Accounts In HubSpot

How To: Create Smart Form Fields in HubSpot

  • Video Tutorial: Creating Smart Form Fields In HubSpot

How To: Create a 301 Redirect In HubSpot

  • Video Tutorial: How To Create A 301 Redirect In HubSpot

How To: Set a Background Image Using a Custom Module in HubSpot

  • Video Tutorial: How To Set A Background Image Using A Custom Module In HubSpot

How To: Use HubSpot to See Where Your Leads are Coming From

  • How To Use HubSpot To See Where Your Leads Are Coming From

How To: Create a Modal Popup Window in HubSpot

  • Creating A Modal Popup Window In HubSpot

How To: Add a Google Custom Search to Your HubSpot Website

  • Video Tutorial: How To Add A Google Custom Search To Your HubSpot Site

How To: Place Google Analytics On A HubSpot Website

  • Video Tutorial: How To Place Google Analytics On A HubSpot Website

The Flywheel Assessment

Our team of inbound experts will help you:

  • Identify core metrics for each flywheel stage
  • Explore alignment opportunities for your teams
  • Develop processes and stategies that maximize force to move customers through your flywheel

Download the Training

Bluleadz Inbound Marketing Consultants

  • What Our Inbound Marketing Consultants Do

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How Bluleadz Becomes Content Experts In Your Industry

  • How Bluleadz Handles The Content Creation Process

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Bluleadz Designers/Developers

  • What Our Designers/Developers Do

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Bluleadz Video Specialist

  • What Our Video Specialists Do

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#askinbound: "Where does SEM fit in with inbound marketing?"

  • How Does SEM Fit In With Inbound Marketing

#askinbound 09: "How do I unite marketing and sales?"

  • How To Get Marketing & Sales On The Same Page

#askinbound 08: "Does an inbound agency need to be in the same city as me?"

  • Does The Location Of An Inbound Marketing Agency Matter

#askinbound 07: "Which CMS should I use?"

  • Which Content Management System Should You Use

#askinbound 06: "Why Is My Traffic Down?"

  • Diagosing A Decrease In Website Traffic

#askinbound 05: "Where Do I Start in Inbound Marketing?"

  • A Good Place To Start Implementing Inbound Marketing

#askinbound 04: "How do you Set Up Your Annual Goals?"

  • How To Set Up Annual Goals

#askinbound 03: "What's the Best SEO Advice You've Ever Heard?"

  • SEO Tips That Will Improve Your Business

#askinbound 02: "Should You Hire An Inbound Marketer or Outsource It?"

  • Inbound Marketing: In-House Or Outsourced

#askinbound 01: "Is Inbound Marketing Right for Every Business?"

  • What's A Good Fit For Inbound Marketing
  • Inbound Marketing Success Story
  • Inbound Marketing Best Principals