
Originally from Ohio, I moved to Florida to earn my BA in Political Science and MA in History from USF. After several years in education, I made a big career shift to inbound marketing. I run a side hustle as a fantasy fiction author, with two novels and several short stories published.
Bluleadz Marketing
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7 minutes
How Data Hub + AI Can Give Your RevOps A Power Up
Transform your CRM strategy with AI-driven automation for cleaner, richer customer data and smarter business decisions. If your team is still debating whose spreadsheet is “more accurate,” you don’t have a sales ...
HubSpot
Oct 01, 2025
Bluleadz Marketing
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6 minutes
A Step-by-Step Guide to Prep Your Data for a Successful HubSpot Import
If you’re a mid-market SaaS sales leader staring down a HubSpot migration, you’re not “doing a little housekeeping.” You’re performing open-heart surgery on your revenue engine while the patient (your pipeline) keeps ...
Sales
Sep 24, 2025
Bluleadz Marketing
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7 minutes
How HubSpot's New AI Tools Are Transforming Mid-Market SaaS Sales
The SaaS Sales Shift: From Fragmented to Unified The life of a mid-market SaaS sales leader has always been a balancing act. You're asked to scale revenue, increase efficiency, and gain a clear view of your data, but ...
Sales
Sep 18, 2025
Categories

Bluleadz Marketing
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6 minutes
Ghostwriting: What It's Like Copywriting in the Shadows
When I first interviewed for a copywriting position at Bluleadz, by far the most interesting question someone asked me was how I felt about essentially becoming a ghostwriter. It was a good question because at that ...
Marketing
Mar 25, 2019

Bluleadz Marketing
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7 minutes
How to Write About the Same Topic Without Going Crazy
The life of a copywriter can be exciting at times. You get to expand your knowledge about a variety of industries, learning the ins and outs of fields you’ve never been exposed to and getting a better understanding ...
Marketing
Feb 09, 2019

Bluleadz Marketing
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6 minutes
Be Less Boring: How to Write Blogs People Actually Want to Read
Blogging is a weird form of writing in a lot of ways. You’re trying to raise awareness about various topics in order to drive search traffic to a product or service, which means you’re kind of engaged in a sort of ...
Marketing
Jan 13, 2019

Bluleadz Marketing
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6 minutes
Keywords Are Your Friend... Really, They Are
My path to becoming a copywriter was a little unusual compared to most marketing professionals. I didn’t have a background in digital marketing or advertising. Most of my writing experience came from fiction and the ...
Marketing
Jan 08, 2019

Bluleadz Marketing
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7 minutes
Why You Need to Approach Blogging as a Form of Storytelling
People love stories. We love hearing, reading, and watching them. Fiction, non-fiction, it doesn’t matter. Give people a good story and you’re bound to find a captive audience somewhere. But why? What is it about ...
Marketing
Sep 10, 2018
Get More Out of Your HubSpot
The HubSpot ecosystem's potential is practically limitless today, yet countless businesses only utilize a fraction of what the platform is truly capable of regarding tool utility, automation, data management, and so much more. Let our certified and accredited HubSpot experts dive in head-first to help you prioritize the highest-impact growth opportunities in your portal.