The Overview
In this role, you’ll develop and execute a social media strategy to amplify the Bluleadz brand while further establishing our expertise in digital marketing and HubSpot across all social media channels.
What You Do In Your Workday:
Using best practices and emerging trends, you’ll take charge of the day-to-day management of Bluleadz’ social media profiles to provide engaging and valuable content for our growing audience.
Your Workdays Can Include Any of the Following Tasks:
- Craft creative and engaging content using best practices across all social media channels
- Work closely with leadership to develop social media strategies
- Coordinate and maintain a social media calendar to track current and upcoming campaigns
- Generate, edit, and publish videos showcasing our industry expertise
- Engage with the Bluleadz online community by monitoring daily mentions and responding to social media messages and comments
- Proactively engage with accounts relevant to HubSpot, digital marketing, and B2B industries
- Monitor, track, and report on social media performance
- Develop tactics to optimize posts, engage followers, and increase reach
The Skills and Qualifications You Bring:
- 1-3 years of experience in social media strategy for Facebook, Instagram, LinkedIn, and Twitter
- Proven experience growing social media audiences and engagement, preferably in the B2B space
- Organizational skills with the ability to manage multiple projects and meet deadlines
- Strong knowledge of grammar and punctuation
- Ability to create unique content while maintaining brand standards, voice, and tone
- Familiarity with digital design and related tools, such as Adobe Illustrator and Canva
- Knowledge of social media algorithms and metrics
- Bachelor’s degree in marketing, advertising, or related field preferred
- Must be authorized to work in the United States without employer sponsorship
