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How To Create a Lead Flow in HubSpot

Seeking a new way to turn website visitors into subscribers, or to promote your snazzy new offer on select pages without relying on landing pages and form fields?

HubSpot's improved Lead Flow tool enables you to simply equip blogs and site pages with pop-over CTAs and form fields for instant lead generation (you know, the pop-up "Subscribe to our Newsletter" or similar value-add). Despite the hesitations that some marketers have toward lead flows and pop-up forms, the fact of the matter is that they work.

In fact, some research shows that pop-up forms for blog subscribers convert 1375% better than traditional forms.

Example of a pop-up blog subscriber button using HubSpot's Lead Flow tool.

Want a full walk-through on creating your own lead flows and pop-up forms in HubSpot? Check out the full tutorial below! 

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Jackie Wiley

Jackie Wiley

I joined Bluleadz in 2014 after graduating from the University of Tampa. I enjoy building client relationships and helping them transform their business through inbound marketing, sales, and service. Born and raised in Naples, FL, I enjoy watching Friends re-runs, exploring the outdoors with my husband and our golden retriever, and spending time with family and friends.