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How To Place Google Analytics On A HubSpot Website

Installing Google Analytics on your HubSpot site can give you the data you need to make smarter marketing decisions.Having Google Analytics installed on your website will allow you to make informed business decisions based off of real user data, including data on everything from global trends to inidividual users. It allows you to see both what is working and what's not. HubSpot also has a very robust reporting tool that allows you to see many of the same things that Google Analytics reports, but not everything.

A few key items that you can track inside of Google Analytics, but not with HubSpot, are:

Step-by-Step: Google Analytics + HubSpot Integration

If your website is being hosted on HubSpot, you're in luck! You can have HubSpot's Reporting Tool AND Google Analytics installed on your site. 

Want to reap the reporting benefits of both platforms? Check out our video tutorial below to learn how you can integrate Google Analytics with HubSpot to track traffic to your site, individual page visits and blog article performance.


Interested in learning more about how you can strengthen your business's analytics and reporting practices? Check out our free guide, The Marketer's Review to Tracking Analytics.

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Rob Steffens

Rob Steffens

I am the Director of Sales & Marketing here at Bluleadz. I'm a recent newlywed who enjoys spending time with my wife vegging out and binging our favorite shows or getting some exercise on the Racquetball court.