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Applying HubSpot education to every aspect of your organization.
What Businesses Should Know About This Month's Apple Event
The buzz surrounding the Apple event and annual announcement on new iPhone features fills the news every fall. September 12, 2023, was no different, with multiple outlets posed to share the latest features. Apple has a ...
6 Reasons Why You Should Write a Year In Review Blog Post
Finding excellent content for your blog can be a challenge even with an editorial calendar and plenty of useful topics to cover. A year in review blog post gives you an opportunity to summarize your top performing ...
How to Write Great Blog Posts for Your Target Audience (+Tips)
How much time do you spend online looking for information? While Siri and Alexa are certainly helpful, when you are looking to do more in-depth research, the more detailed the content, the more helpful it is. This is ...
Social Timing: When to Publish Your Blog and Social Media Content
Creating amazing content is, of course, the bread and butter of any great modern marketing plan. But is it enough to only create great content? The short answer is no because it doesn't mean anything unless your target ...
15 Blogging Best Practices to Hit Your Website Traffic Goals
In the world of digital marketing, blogging goes beyond “putting pen to paper.” When blogging for your business or your client’s business, it’s important to keep optimization at the forefront of your efforts. But how ...
52 of the Best Blogs to Improve Your Life and Career
Spending time seeking out a well-written and creative blog can be more than just entertaining or educational; it can inspire you and reinvigorate those creative juices. One of the amazing things about the internet is ...
10 of the Best Blogging Tips for Beginners (+ Mistakes to Avoid)
Crafting the ideal online presence for your company is much more than a one- to two-step process. From webpage spacing and keyword choices to color schemes and calls-to-action (CTAs), there are countless individual ...
15 Blog Designs and Layouts to Drive Engagement (+ Tips)
A business blog is a great way to introduce prospects to your company and skill set. In fact, a 2016 study in the UK found that bloggers rank as the third most trustworthy source of information, following friends and ...
How to Measure Blog Performance: 5 Essential Metrics You Need to Track
Your marketing team works really freaking hard – with all the content, lead nurturing, social media engagement and everything in between, they're working on so many different initiatives at the same time. It's amazing ...
Is Creating a Style Guide For Your Blog Really Necessary?
Your blog is the core of your content marketing strategy. But it’s also a reflection on your company and how technologically developed you are. Every detail of your blog should be perfectly in sync with your brand ...
How to Outline a Blog: From Ideation to Creation
If your business wants to start blogging regularly, it takes some time. Time to come up with ideas, write the content, optimize your articles, and hit publish. Because of this, it can be tough to establish a foolproof, ...
How One Ultimate Guide Generated 20+ New Blog Ideas
Sometimes, brainstorming new content ideas for your business blog can be a drag. After a while, you’re coming up with ideas you’ve already written, and although you can always historically optimize and republish those ...
Republishing Old Blog Posts: How to Do It and Why It's Important
Business blogging in 2019 is no joke, and the competition for those top spots on a search engine results page is getting heated. Some companies have been blogging since dinosaurs roamed the Earth, while others are just ...
5 of the Best Ways to Promote Your Blog
If your business isn’t blogging in 2019, it's probably time to rethink your marketing efforts. Why? Companies with blogs generate 55 percent more traffic to their website, and websites with a blog typically have over ...
Who Should Be Involved in the Blogging Process?
Generating content is a significant investment of time and resources, but it pays off big. In fact, 78 percent of marketers attribute the increased success with content marketing to their content creation. Your biggest ...
What Are Blog Tags? The All-Encompassing Guide You Always Wanted
Business blogging has become a valuable – nearly essential – asset to a successful marketing strategy in 2019. When starting a business blog, it's important to strategize and consider everything that has to do with your ...
6 Steps to Starting a Successful Blog in 2019
Starting a blog is a commitment that should be taken seriously. While you may be eager to get started writing and publishing blog content, you need to determine your blog’s purpose. Before you decide what to write ...
Be Less Boring: How to Write Blogs People Actually Want to Read
Blogging is a weird form of writing in a lot of ways. You’re trying to raise awareness about various topics in order to drive search traffic to a product or service, which means you’re kind of engaged in a sort of ...