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12 of the Greatest Unsubscribe Page Examples You Can Steal
No matter how hard you work to make your blog engaging and high-quality, it’s inevitable that some of your subscribers will choose to opt out of receiving new blogs from you. When it comes to lead generation, ...
10 Clickbait Examples That Will Make You Cringe
Peak clickbait has probably passed us by, but many publishers – especially those purporting to be news websites – are still using it to major effect. And even if you’re in a conservative B2B-focused industry, you can ...
7 LinkedIn Summary Examples for Every Job Seeker (+ Writing Tips)
When it comes to professional social platforms, Linkedin is virtually unchallenged. It now boasts over 500 million members, with over 100 million of those users logging in to use the platform every single day. It’s ...
How to Use Drip Campaigns to Boost Your Marketing Efforts (w/ Templates)
Lead nurturing is important in the long scheme of building relationships between an organization’s marketing and sales teams and its leads. It can be done in a variety of ways, from top notch, targeted content marketing ...
15 of the Best Event Promotion Ideas Guaranteed to Drive Attendance
Event marketing is a great way to drive brand awareness and get you connected with your prospects one-on-one. You can provide a ton of value to those in attendance through a well executed event. Whether you’re hosting a ...
20 Hashtag Tools You Need to Crush Your Social Media Marketing Goals
Social media marketing is both an art and a science. You want to be creative and unique, inspiring engagement at touch points with your audience. But you also need to actually be found by relevant users. One of the best ...
30 Tips to Get More Followers On Your Facebook Company Page
With over 140 million small businesses using Facebook tools to connect with customers and promote their brand, it can be challenging to attract new followers and “likes” for your company page. But it's definitely worth ...
5 Brands Crushing the Reddit Marketing Game (+ 6 Steps to Get Started)
When you diversify your market channels, you put yourself in front of a wider audience and make your brand more accessible to new leads. Most marketers are familiar with the more popular social media platforms, like ...
How to Do a Competitor Analysis in 7 Simple Steps (+ Examples & Tools)
In pretty much every market, there’s at least two or three businesses offering a service or product to meet needs. Unless, of course, it’s a really obscure market, like lamps made from dried cow pies. But honestly, that ...
16 Email Marketing Tips to Boost the ROI of Your Efforts
Businesses still use email marketing to help reach their target audience with offers, news, and exciting promotions. It isn't likely to fall out of favor anytime soon. Email marketing can be extremely effective if you ...
20 Digital Marketing Resources Every Business Needs in Their Arsenal
Digital marketing is always evolving, so it's crucial to know where to get the latest news and the best digital marketing resources. Even the most trusted digital marketing resources can go out of date almost overnight ...
How to Use Manual Link Removal to Kill Bad Links for Good
Link building should be a top priority for you. There are so many benefits to capitalizing on awesome linking opportunities. When you earn backlinks, you’re generating votes of confidence that signal to search engines ...
What Is Dark Social? (+ 3 Tools to Help Measure It)
In an era of likes and social sharing, it may feel safe to assume that everything happens in mass publicly. Every person shares every article, meme, and video over trackable social media, right? Your best performing ...
10 Exit Intent Examples Guaranteed to Get More Leads
Pop-ups are a sensitive subject with marketers and consumers. There’s a lot of back and forth on whether they’re worth it or not, but research has shown that they’re definitely worth the investment. AWeber found that ...
5 CTA Examples You Can Steal That Drive Lead Generation
The work of every marketing team can be broken up and compartmentalized into different topics or categories, and each presents its own set of obstacles. One of the greatest challenges they face is driving traffic to ...
Giveaway Contests: The Community Marketing Tactic for Sparking Loyalty
Fostering a sense of community with your target audience and customers isn’t just a nice thought. It’s an excellent business strategy that can yield amazing results. You can start community building both in person and ...
36 Value Proposition Examples & What You Can Learn From Them
Inbound marketing is a lot like dating. You rarely get a second chance to make a first impression! When a prospect hits your website or opens your email, you'll have maybe a minute to get your point across and provide ...
The 30 Most Recognizable Brand Logos (+How to Use 7 Common Logo Types)
Your company’s brand lays the foundation of how the world will perceive your business. Quality branding can drive your business, increasing brand awareness. Or, if handled poorly, it can harm your reputation and create ...