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10 of the Best Technology Thought Leaders to Follow on LinkedIn
Technology is one of the biggest industries there is, making it an incredibly exciting field to work in. Research has reported that there are 11.8 million people employed in net tech in the U.S, with a whopping total of ...
Consultative Selling: Everything You Need to Know
An unpopular opinion, but selling is truly an art form that requires a pretty diverse set of skills. There are so many different styles you can learn and approaches you should master. One of the most impactful being ...
Color Psychology: What It Is and How to Use It in Your Business
Marketing involves a myriad of different components, but many of them are centrally focused around the human experience. People make emotional connections with brands, so there are a lot of psychological elements that ...
Micro-Influencers: Who They Are and How to Find Them
In today’s day and age, social media rules the digital world, and influencers rule social media. Social influencers are just as popular and famous as traditional celebrities now, boasting millions of followers across ...
4 Tips for Using SEO on Your LinkedIn Company Page
Every company should have a lively LinkedIn company profile. As the go-to B2B professional networking hub, LinkedIn can play a big role in your company’s lead and prospecting endeavors, in addition to recruiting and ...
Link Shorteners: What You Need to Know (+7 Awesome Tools to Use)
If you’ve ever posted or shared something on the internet, you probably have at least a little experience with links. But for marketers, adding links is a common practice. Whether in blog posts, social shares, or ...
Sales Anxiety: How to Help Your Team Manage 6 Common Anxieties
Sales can be a nerve wracking profession that often requires thick skin and unrelenting perseverance. But these qualities can often be hard to adopt for many sales professionals. With the social and tricky communication ...
Thought Leaders in Manufacturing: 10 Companies and People to Know
Thought leaders in any industry deliver a ton of value to their audience. Manufacturing is no exception. The best of best in your industry established themselves as a successful professional in their area, and they ...
20 Customer Satisfaction Survey Questions You Need to Ask (+Examples)
One part of marketing and selling is obtaining new customers. The other? Keeping a happy smile on their face. Let’s face it: Not every customer is going to be a happy customer. There are always situations that arise ...
Resignation Letters: How to Write One (+ Examples & Free Templates)
You found another great opportunity. Or you’re making a career change. Or perhaps you’re retiring. Regardless of the situation, at some point in your career you’ll end up making a change, and you’ll have to submit a ...
A Guide to Leadership Style (and How to Find Your Own)
Martin Luther King Jr., Abraham Lincoln, Susan B. Anthony, Franklin D. Roosevelt – what do all these people have in common? They were all great leaders, and you know their names because great leaders are memorable. ...
What Is Growth Hacking? Learn Why It Matters and How to Get Started Fast
No matter your job title, level of leadership, or department, every professional wants to drive revenue and fuel business growth as quickly as possible. And why wouldn’t they? Growth is one of the primary pillars of ...
Link Building Outreach: 5 Campaigns You Need to Drive Results
Marketers understand the value of high quality backlinks, from both the perspective of SEO and from the user experience. The bottom line with all linking strategy is determining how it will deliver the most value to ...
How to Fix Common Website Error Codes (and 5 Tools to Help)
If you’re not a developer (as many of us aren’t), you’re probably not well versed in how to fix those pesky HTTP error codes that pop up to ruin your users’ web experience. But it’s important to know how to troubleshoot ...
30 Surefire Ways to Increase Website Traffic (& Influence Revenue)
Increased website traffic is one of the biggest indicators that your business is on the path to success. But how do you drive traffic to your website? And more importantly, how do you make sure it’s the right traffic? ...
40 SEO Interview Questions to Help You Hire an Expert
No matter where your company is in terms of growth, you’re going to need SEO resources at some point. Tackling SEO can be costly, but more and more companies are investing the big bucks into it.
Customer Experience Training: Ideas and Programs You Need to Try
In today's evolving business landscape, companies have shifted their approach to become more customer centric. And at the heart of the customer-centric methodology, we find the customer experience. Customer experience ...
Why Buying Email Lists Is a Terrible Idea (+ 9 Things to Do Instead)
Email marketing is still a major strategy that marketing teams implement. And rightfully so. HubSpot found that over 6.69 billion email accounts still exist, and 5.6 billion of those existing are expected to be active, ...
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