Inbound Marketing is what we do | Bluleadz

No Gimmicks; Just Results

You may be wondering what inbound marketing is, or how it can help your business. It’s important to understand that it's not just a marketing method – it’s an entirely new way of thinking.

Inbound marketing is the business of helping people find what they need, because let's face it: no one likes being sold to. Buyers have all the power to tune out phony advertisements and impersonal ads.

There's a better way to engage with your visitors, all while being personal and resonating with their needs. That way is inbound marketing, and it's been proven to work.

Inbound Marketing Consultants (IMCs)

Consider IMCs your main point of contact in our inbound partnership. They keep you updated on all monthly sprints and efforts with weekly calls, agenda emails, and supplemental HubSpot knowledge whenever you need it. They execute social media and editorial calendar strategy as well as reporting and analytics.

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Designers/Developers

Our Designers create digital content including eBooks, calls-to-action, and other graphics for your website. They carry the perfect blend of design expertise and developer know-how so your site has the desired look and feel. Consider their mission to imbue your website with functionality and a modern touch – all while following your style guide seamlessly.

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Copywriters

Copywriters are the content ninjas and are an essential piece to the inbound puzzle. They’re responsible for writing blog, landing page, email, and premium offer content for your buyer personas. We hone in on this process with you, and in order to achieve goals, we consult with your company’s subject matter experts (SMEs) to ensure blogs are informative and resonate with visitors in order for them to begin converting on your site. You can find out a more in-depth visual guide about this process

See How Bluleadz Handles Content.

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PPC Specialist

Depending on your business’s needs, we have a PPC Specialist in-house to bolster your pay-per-click (PPC) initiatives. This includes LinkedIn, Facebook, and Google. We monitor your limit and are able to increase the campaign’s effectiveness by ruling out what’s working and what isn’t from campaign data.

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Video Specialist

Video is undoubtedly the next frontier of marketing, which is why we have a video guy on-site to boost your efforts. From Wistia analytics to in-video CTAs and annotations, we can help you capture qualified leads and understand how to improve your video marketing initiatives.

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