Inbound Blog
The Bluleadz Blog
Applying HubSpot education to every aspect of your organization.
3 Essential Marketing Strategy Tools
The key to any successful marketing initiative is a plan, and the best way to create a plan is to look back on previous efforts. Monthly analytics should be the first thing you consider when developing a new campaign. ...
12 of the Very Best Sales Groups on LinkedIn
When your a sales professional and want to stay on top of your game, you need to keep track of new trends and techniques, understand the psychology of selling and keep abreast of changes in your industry.
60 Marketing & Sales Acronyms Everyone Needs to Know [Infographic]
Marketing and sales acronyms are an easy way for those within a specific field to communicate about common knowledge, processes, procedures and tasks.
The Best Questions to Ask Subject Matter Experts
Getting up to speed with a new client is one of the most difficult parts of any digital marketing project. This is particularly true for copywriters, who must essentially become experts on new subjects and write ...
3 Simple Steps to Create Lazy Loading Images In HubSpot
Images are almost always the #1 reason for a slow website. Even if all of your images are optimized and sized correctly, they can still cause performance issues, especially on longer pages that have lots of images—a ...
How to Apply Amazon's Business Practices to Your Own Small Business
Your business may not ever be as large or prolific as Amazon, but there are still numerous lessons you can learn from the e-commerce giant. Keep reading to discover some of them and how to incorporate them into your ...
How to Turn Your Manufacturing Website Into a Lead Generating Machine
Manufacturing is often thought of as creating something new and fine-tuning it to be the best. This is also true for the process of marketing manufacturing companies and their products and services. To get the most out ...
5 Organizing Tips for Digital Marketers
I’m known as the “Organization Ninja” at Bluleadz. I’m very organized about pretty much every aspect of my life, but especially when it comes to my role as an Inbound Marketing Consultant (IMC).
How to Add Links to an Infographic Designed in Adobe Illustrator
Infographics have become extremely popular and have proven to work since they help make data and other information more consumable for the average viewer.
How To Create An Image Gallery in Hubspot Using HubDB
What? Another Image Gallery Tutorial? Hubspot has a built in image gallery. For those who have used it before, you will understand why this tutorial is 100% necessary. Shade thrown.
How to Increase Your PageSpeed Insights Score On Your HubSpot Website
A few years ago, Google started including site speed as a ranking factor in its algorithm. More recently, Google started using mobile site speed as a ranking factor specifically for its mobile search results—which is ...
10 Helpful LinkedIn Groups for Manufacturers
LinkedIn, the social media networking site for professionals, is a tremendous resource for businesses, and business professionals across every industry. It's a site that allows you to engage with other professionals as ...
How To Create a Custom Module in HubSpot
HubSpot custom modules allow users to create responsive forms, fields and content segments for their websites. They also give companies a chance to tailor content around buyer or user needs, ultimately simplifying the ...
How to Create a Facebook Remarketing Campaign with HubSpot
Facebook remarketing is a great way to reach and create impressions on new audiences that visit your site. There are a few ways to configure Facebook remarketing ads (based on customer lists, app activity and website ...
Marketing 101: How to Get Started With Modern Day Marketing
Marketing has changed over the last few years, so it’s never a bad idea to have a little refresher.
How To Use YouTube End Screens and Cards
YouTube's End Screen and Card features serve as the spiritual successor to traditional Annotations. However, even with recent uploads, most companies haven't begun using the new tools.
What to Consider When Optimizing a Blog in HubSpot
If you're a new HubSpot user, navigating the blog tool may seem like information overload. HubSpot blog tool is built out a bit differently than similar tools on other platforms. Namely, it integrates with everything ...
2 Ways to Make Your Videos Responsive On Your Blog [Vlog]
As more businesses begin incorporating video and other media in their marketing strategy, responsiveness across devices can become an issue. If you wish to include your flashy, new video on your HubSpot blog, you also ...