Douglas Phillips
•
6 minutes
Mastering Account-Based Marketing with HubSpot Tools
Account-based marketing (ABM) is a marketing methodology where you identify high-value accounts in your target market and create a personalized buying experience for those accounts.
Marketing
Jul 23, 2024
Douglas Phillips
•
7 minutes
Boost Sales with CallRail-HubSpot Integration
Okay, so you have CallRail, the leading call tracking and AI conversation insights solution that helps companies increase conversions, save money, and close more deals. You also have HubSpot Sales Hub. Now what?
HubSpot
Jul 05, 2024
Kathryn Bouchard
•
5 minutes
BANT: 30 Questions You Need to Ask To Qualify Your Prospects
BANT is a fast and easy scheme for qualifying leads that has everyone excited. With BANT, you have the opportunity to learn everything you need to know from a prospect in a structured and precise way. This saves a huge ...
Sales
Jan 25, 2024
Categories
![](https://www.bluleadz.com/hubfs/Blog_pics/copywriting-at-desk-1.jpeg)
Eleanor Hecks
•
5 minutes
The Top Growing User Interface (UI) Trends to Help You Grow in 2023
User interface (UI) designers have to stay up on the latest UI trends if they want to create successful sites and apps. While some elements remain the same over time, others change as technology and society changes. ...
Marketing
Feb 24, 2023
![](https://www.bluleadz.com/hubfs/Blog_pics/content-strategy-meeting-1.jpeg)
Eleanor Hecks
•
5 minutes
The Top Marketing Solutions Businesses Should Invest In to Grow
Marketing is a crucial part of running a successful business. Yet, it is one of the areas companies can waste money more quickly than almost any other. How can one know which promotional efforts pay off and which should ...
Marketing
Jan 20, 2023
![](https://www.bluleadz.com/hubfs/writing%20a%20creative%20brief.png)
Eleanor Hecks
•
5 minutes
6 Reasons Why You Should Write a Year In Review Blog Post
Finding excellent content for your blog can be a challenge even with an editorial calendar and plenty of useful topics to cover. A year in review blog post gives you an opportunity to summarize your top performing ...
Marketing
Oct 21, 2022
![](https://www.bluleadz.com/hubfs/using%20vr%20goggle%20to%20test%20metaverse.jpeg)
Eleanor Hecks
•
4 minutes
What the Metaverse Means to Marketing Agencies (+ Strategy Examples)
As the metaverse takes virtual experience to a whole new level, marketers are beginning to wonder what digital marketing will look like in the future. Though the concept of it might still seem like a mystery, more ...
Marketing
Sep 23, 2022
![](https://www.bluleadz.com/hubfs/marketing%20agency%20working%20in%20a%20casual%20office%20environment.jpeg)
Eleanor Hecks
•
6 minutes
How Marketers Can Harness a Growth Mindset
Cultivating a growth mindset is the best way for marketers to stay agile when faced with uncertainty. Rather than being a person who knows it all, a growth mindset gives you the power to be confident and embrace change. ...
Marketing
Aug 24, 2022
![](https://www.bluleadz.com/hubfs/marketing%20agency%20meeting%20in%20a%20conference%20room.jpeg)
Eleanor Hecks
•
6 minutes
How to Bolster Your Marketing Team in Q4 to Hit Your Revenue Goals
With the end of the year approaching, it’s truly one of the busiest times for online marketers. However, it’s also crucial because you need to boost your sales throughout Q4 – ensuring you hit your year-end revenue ...
Marketing
Aug 18, 2022
![](https://www.bluleadz.com/hubfs/Blog_pics/team-looking-at-email-marketing-campaign-1.jpeg)
Eleanor Hecks
•
6 minutes
6 Growth Opportunities All Email Marketing Campaigns Are Facing
Email marketing is a cost-effective and simple solution companies use to grow their small businesses. However, many don’t realize the major growth opportunities that come with it when starting a new campaign. For ...
Marketing
Jul 26, 2022
![](https://www.bluleadz.com/hubfs/Blog_pics/marketing-team-meeting-1.jpeg)
Eleanor Hecks
•
5 minutes
How to Create Engaging CTAs Users Will Have to Click On
The calls to action (CTAs) on your site can send your conversion rates soaring. People are used to seeing CTAs in advertisements, emails, and on websites and social media platforms. If you want to really grab user ...
Marketing
Jul 25, 2022
![](https://www.bluleadz.com/hubfs/TeamworkinSales.jpeg)
Eleanor Hecks
•
8 minutes
5 Tips for Identifying Your Brand's Target Audience
Knowing your brand’s target audience is the first step to improving the chances of tailoring your offerings to what they want. Some people take the outdated approach of trying to market to everyone at once. But, doing ...
Marketing
Jun 22, 2022
![](https://www.bluleadz.com/hubfs/Tips%20for%20More%20Effective%20Re%20Engagement%20Emails.png)
Alejandra Zilak
•
7 minutes
10 Re-Engagement Email Campaign Tips to Drive Conversions
Email marketing is one of the most effective ways to nurture your leads and stay top of mind when they’re ready to seek additional information or to finally make a purchase. However, it’s also common to have a lead who ...
Marketing
Jun 10, 2022
![](https://www.bluleadz.com/hubfs/Blog_pics/team-editing-video-1.jpeg)
Eleanor Hecks
•
5 minutes
7 Video Marketing Content Creation Tips for Engaging Your Audience
Video is one of the most popular types of content you can produce. People love the ease of absorbing the visual medium and seeing your product or service in action. Sites such as YouTube and Vimeo continue to grow in ...
Marketing
May 13, 2022
![](https://www.bluleadz.com/hubfs/HubSpot%20for%20law%20firm%20management.png)
Alejandra Zilak
•
7 minutes
Why Use HubSpot CRM for Better Law Firm Management
Law firms need a wide array of software to run efficiently: Client intake, case management, time tracking, and billing are just the tip of the iceberg. In addition to all of the administrative work, you want to ensure ...
Marketing
May 04, 2022
![](https://www.bluleadz.com/hubfs/email-1.jpeg)
Alejandra Zilak
•
15 minutes
SendGrid vs. HubSpot: Who Has the Best B2B Email Marketing Tools?
B2B marketing is significantly different from the B2C variety. Since their transactions generally require a larger investment, leads take their time conducting research — and once they narrow down their options, they ...
Marketing
May 02, 2022
![](https://www.bluleadz.com/hubfs/Blog_pics/team-meeting-pointing-at-sticky-notes-1.jpeg)
Douglas Phillips
•
11 minutes
Forget the 4 Ps: The New Marketing Mix Has 14 of Them to Drive Success
If you’re an old hand at marketing, you probably learned about the "4 Ps" of marketing in school or during on-the-job training. And only the 4 Ps—product, price, place, and promotion. Yes, it was a simpler time, with ...
Marketing
Apr 26, 2022
![](https://www.bluleadz.com/hubfs/inbound-marketing-meeting.jpeg)
Alejandra Zilak
•
14 minutes
How Long Does B2B Inbound Marketing Take to See Results? (+ Tips)
Marketing
Apr 22, 2022
![](https://www.bluleadz.com/hubfs/HubSpot%20Competitors%20B2B%20Marketing%20Automation.png)
Alejandra Zilak
•
12 minutes
The 7 Top HubSpot Competitors for B2B Marketing Automation
HubSpot has become the software equivalent of the popular kid in town. Browse through LinkedIn and you’ll find a myriad of marketing professionals display their certifications. Enter a search engine query regarding ...
Marketing
Apr 22, 2022
![](https://www.bluleadz.com/hubfs/Optimize%20B2B%20website.png)
Alejandra Zilak
•
13 minutes
How To Optimize Conversion Paths On Your B2B Website
Nobody on this planet can guarantee that by following X or Y strategies, you’ll end up on Google’s first page. However, there are many practices that will significantly improve the likelihood of this occurring.
Marketing
Apr 19, 2022
![](https://www.bluleadz.com/hubfs/Blog_pics/ecommerce-business-owner.jpeg)
Eleanor Hecks
•
5 minutes
How to Prepare for an eCommerce Website Redesign Launch to Drive Sales
The website design that worked for your ecommerce store in the beginning likely won’t work as well once you’ve grown past a certain point. Preparing for an ecommerce redesign takes time and effort, but the result can be ...
Marketing
Apr 08, 2022