Delight customers. Gain promoters.

Douglas Phillips
10 minutes

5 Reasons Every Marketer Should Get HubSpot Certifications

Jul 24, 2024
Douglas Phillips
6 minutes

Mastering Account-Based Marketing with HubSpot Tools

Account-based marketing (ABM) is a marketing methodology where you identify high-value accounts in your target market and create a personalized buying experience for those accounts.
Marketing
Jul 23, 2024
Douglas Phillips
7 minutes

Boost Sales with CallRail-HubSpot Integration

Okay, so you have CallRail, the leading call tracking and AI conversation insights solution that helps companies increase conversions, save money, and close more deals. You also have HubSpot Sales Hub. Now what?
HubSpot
Jul 05, 2024
Kathryn Bouchard
5 minutes

BANT: 30 Questions You Need to Ask To Qualify Your Prospects

BANT is a fast and easy scheme for qualifying leads that has everyone excited. With BANT, you have the opportunity to learn everything you need to know from a prospect in a structured and precise way. This saves a huge ...
Sales
Jan 25, 2024

Categories

Douglas Phillips
18 minutes

24 Examples of Companies with the Best Customer Service

Your customers deserve the best service possible. Once you close a deal with a new client, you should continue to delight them with great customer service. Unfortunately, many sales funnels are designed in a way that ...
Service
Oct 05, 2023
Jackie Jacobson
15 minutes

How to Ask For Google Reviews (With Best Practices and Templates)

Google reviews can do wonders for your business. They can boost credibility, reputation, and prove that you’re as kickass as you say you are. Who doesn’t want that? Beyond that, collecting reviews on your Google ...
Service
Jun 30, 2023
Eleanor Hecks
5 minutes

6 Ways to Elevate Customer Experience With ChatGPT

A global economy and added competition require companies to offer customer-centric experiences to attract a limited pool of users. You want to stand out from the competition and give your customers a stellar experience. ...
Service
Jun 14, 2023
Eleanor Hecks
5 minutes

The 5 Key Components to Customer Retention That Support Your Growth

Every business wants to attract new customers, but holding onto the customers you already have is usually just as important. On average, converting a new customer is much more expensive than securing a repeat sale. ...
Service
May 24, 2022
Alejandra Zilak
16 minutes

How to Provide Extraordinary B2B Support to Delight Your Customers

When it comes to customer service, you really want to go out of your way to make people feel appreciated. This is even more important in a day and age where everyone is used to getting what they want, when they want it. ...
Service
Apr 16, 2022
Alejandra Zilak
11 minutes

7 Benefits of CRM Software: Why It’s Crucial for B2B Business Growth

Running a B2B business comes with longer sales cycles, lead nurturing, and generally expecting customers to make a significant investment in your goods or services. And in addition to needing to have a lot of patience, ...
Service
Feb 14, 2022
Alejandra Zilak
15 minutes

How to Deliver Exceptional Customer Service Experiences

Have you ever bought anything from Zappos? They bend over backwards to make customers have a wonderful experience. Bought something a week ago that’s now on sale? Contact them and they’ll refund you the difference. ...
Service
Aug 24, 2021
Alejandra Zilak
8 minutes

7 Ways to Use Customer Experience Analytics to Improve Retention

The key to any company’s success is customer service. Granted, you do need to provide good products or services; but the cherry on top, the big kahuna, what keeps customers coming back for more is their customer ...
Service
Aug 24, 2021
Alejandra Zilak
16 minutes

The 18 Best Customer Service Software for Driving Retention in 2021

Good customer service requires a lot more than greeting people with a smile — especially in a world when so many transactions are conducted online. And while having customer service representatives helping you manage ...
Service
Aug 20, 2021
Alejandra Zilak
8 minutes

7 Tips for Using Your Help Desk and Ticketing Tools in Service Hub

One of the best indicators of success is providing a great customer experience. Note that I said great; not just good. In the age of instant gratification, it behooves any business to go the extra mile for customers. ...
Service
Aug 18, 2021
Alejandra Zilak
9 minutes

10 Customer Service Best Practices to Help You Prevent Common Mistakes

When was the last time you enjoyed elevator music while waiting on hold? How about having to wait more than an hour because no matter when you call, you get a recorded message saying that they are experiencing a higher ...
Service
Aug 17, 2021
Alejandra Zilak
15 minutes

How To Conduct the Best Customer Service Training (+ Top Programs)

In a day and age where instant gratification is the norm, it’s still surprisingly common to come across companies that are colossally failing in the customer service department. A lot of them are oblivious about the ...
Service
Aug 16, 2021
Alejandra Zilak
13 minutes

How Customer Service Technology Helps You Delight and Retain Customers (+ Trends to Follow)

Technology does a lot to make everyone’s lives easier — and most of it can be done from our smartphones. Set up alarms, send and receive work emails, and order food, to name a few. It’s all well and dandy and we’re all ...
Service
Aug 09, 2021
Alejandra Zilak
7 minutes

How to Improve Customer Service Employee Satisfaction (+ Impacts)

Remember the phrase the customer is always right? While the sentiment behind the adage is to make things as pleasant as possible for your target audience, it’s also crucial to understand that having happy employees is ...
Service
Jul 30, 2021
Alejandra Zilak
11 minutes

9 Customer Service KPIs & Metrics to Measure to Boost Retention

Once upon a time, people would buy goods or services they needed and go on about their day. Leaving reviews wasn’t a thing. Expecting a company to go above and beyond what you wanted wasn’t a thing. Tit for tat. ...
Service
Jul 29, 2021
Alejandra Zilak
11 minutes

8 Ways to Get More Customer Testimonials (+ How to Boost Sales)

Let’s face it — everyone loves getting a good customer testimonial. At the end of the day, when you start researching a product or service, one of the first things you do is see what other people have to say about it. ...
Service
Jun 30, 2021
Alejandra Zilak
19 minutes

How to Ask for Referrals From Existing Clients (+ Letter Templates)

What’s your elevator pitch? Just kidding. Don’t tell me. You could be selling a panacea to solve the world’s problems. The ultimate product or service that makes everyone who makes eye contact with you as happy as a ...
Service
Jun 28, 2021
Alejandra Zilak
8 minutes

Happy Customers: How to Delight & Retain People to Drive Revenue

Money can’t buy happiness. Or can it? The adage may be popular, yet increasing revenue is on everyone’s list of main goals. And while striving for it is certainly logical, the only way to achieve it is to make customers ...
Service
Jun 02, 2021