Applying HubSpot Education to Every Aspect of Your Organization.

Douglas Phillips
10 minutes

5 Reasons Every Marketer Should Get HubSpot Certifications

Jul 24, 2024
Erika Giles
Erika is a Marketing Copywriter at Bluleadz. She is a huge fan of houseplants and podcasts about conspiracy theories. She spends most of her free time reading, writing, and enjoying the outdoors.
Douglas Phillips
6 minutes

Mastering Account-Based Marketing with HubSpot Tools

Account-based marketing (ABM) is a marketing methodology where you identify high-value accounts in your target market and create a personalized buying experience for those accounts.
Marketing
Jul 23, 2024
Douglas Phillips
7 minutes

Boost Sales with CallRail-HubSpot Integration

Okay, so you have CallRail, the leading call tracking and AI conversation insights solution that helps companies increase conversions, save money, and close more deals. You also have HubSpot Sales Hub. Now what?
HubSpot
Jul 05, 2024
Kathryn Bouchard
5 minutes

BANT: 30 Questions You Need to Ask To Qualify Your Prospects

BANT is a fast and easy scheme for qualifying leads that has everyone excited. With BANT, you have the opportunity to learn everything you need to know from a prospect in a structured and precise way. This saves a huge ...
Sales
Jan 25, 2024

Categories

Erika Giles
12 minutes

How to Create a Subscription Website to Earn Recurring Revenue (+ Best Examples)

Subscription websites have gained popularity in recent years. This recurring revenue business model is a great way for creators to earn revenue from people who truly appreciate their content. The great thing about ...
Marketing
Sep 07, 2020
Erika Giles
11 minutes

The 10 Best Manufacturing Website Designs in 2020 (+ Best Practices)

When you think of awesome website designs that are convenient, compelling, and usable, a manufacturing website probably isn’t the first thing that springs into your mind. It wasn’t that long ago when having a beautiful ...
Marketing
Sep 04, 2020
Erika Giles
20 minutes

20 Instagram Marketing Tips for Business Growth (+ Accounts to Follow)

Clocking in with over one billion monthly active users, Instagram is a visual marketer's perfect match: Content reigns supreme, and value is everything. However, it's not so easy for B2B and B2C businesses to include ...
Marketing
Sep 03, 2020
Erika Giles
15 minutes

60+ Customer Service Terms to Know to Provide Better Support

Customer service has its own lingo including various different terms new and old. As customer service shifts to focus more on support and experience, the terminology changes and it is important that you stay up to date ...
Service
Sep 02, 2020
Erika Giles
11 minutes

The 20 Best Don Draper Quotes on Advertising and Life to Help Hit Your Goals

It's the 1960s again. People are smoking inside of office buildings, and the clicking of typewriters fills the office space. Almost every pitch at the Sterling Cooper advertising firm is done in person. The ads created ...
Marketing
Aug 31, 2020
Erika Giles
14 minutes

The 10 Best Famous Storytellers and How to Become One

Storytelling is one of the oldest forms of conveying our history. Since the beginning of time, we really haven't changed much. From cutting-edge CEOs like Richard Branson, who gathers his team around a fire to swap ...
Marketing
Aug 25, 2020
Erika Giles
29 minutes

Top 30 SEO Tips and Tricks For Driving Traffic in 2021 (+ Examples)

Search engine optimization (SEO) can seem complicated. And for good reason. Because SEO often is often very complex, and given its ever-changing nature, it's hard to keep up with newly discovered best practices. Between ...
Marketing
Aug 21, 2020
Erika Giles
13 minutes

30 Sales Buzzwords to Avoid (+ 10 Other Terms That Sell)

The most effective salespeople have a mastery of communication that allows them to speak with customers and prospects in a way that engages, informs, and excites them about the topic at hand and closes the sale. ...
Sales
Aug 20, 2020
Erika Giles
11 minutes

21 LinkedIn Marketing Hacks to Get More Followers (+ Examples)

When it comes to optimizing your B2B business, LinkedIn followers are currency. LinkedIn is a business-focused social media powerhouse, providing access to more than 706 million engaged professionals distributed over ...
Marketing
Aug 20, 2020
Erika Giles
12 minutes

20 of the Best 404 Page Examples Ever (+ Tips to Make Yours Awesome)

You've spent hours creating your website, developing content, and building your brand, only to overlook your 404 page. It's easy to rely on the generic code your host provider offers, but the real question is, should ...
Aug 19, 2020
Erika Giles
7 minutes

Subdomain vs. Subfolder: What Best Fits Your SEO Needs?

Subdomains and subfolders each offer different features and SEO benefits for your website. But, the age old question between search engine optimizers is which one is better for SEO rankings? Subdomains or subfolders? ...
Marketing
Aug 17, 2020
Erika Giles
9 minutes

How to Build a Conversion Rate Optimization Strategy (+ Examples)

An important aspect of sales and marketing in today’s market involves driving traffic toward company websites. Your site needs to convert some of that awesome traffic into leads for sales representatives to close deals. ...
Marketing
Aug 14, 2020
Erika Giles
11 minutes

10 Must-Haves For Your LinkedIn Company Page to Drive Leads (+ Tips)

LinkedIn has become the premiere channel for B2B marketing online. It’s the perfect vehicle to promote your products and services, recruit new talent, and share useful information with customers and prospects. So, make ...
Marketing
Aug 13, 2020
Erika Giles
6 minutes

Website Accessibility: 5 Ways Compliance Impacts Your Business

It is easy to get caught up in the many aspects of creating a website, which may cause you to forget about making your website accessible to those with disabilities. Website accessibility is essential for compliance ...
Marketing
Aug 13, 2020
Erika Giles
11 minutes

50 Collaboration Quotes That Spark Teamwork and Growth at the Office

Your most valuable business asset is your people. Running your business every day, delivering top quality work to your clients, and growing your business depends on your team working well together. Your job is to keep ...
Leadership
Aug 12, 2020
Erika Giles
14 minutes

The 10 Best Recruiting and Staffing Website Examples (+Best Practices)

A website is your virtual storefront or office. It is often the first thing people check when doing research about your business or businesses like yours. This means that you need the best possible website design to ...
Marketing
Aug 12, 2020
Erika Giles
13 minutes

5 of the Best Newsletter Examples (+ 15 Tips to Create Your Own)

In the age of email marketing, virtually every B2B enterprise has its own newsletter. For you, a newsletter performs a very important function. It’s the most efficient way (by far) to be sure you can maintain contact ...
Marketing
Aug 11, 2020
Erika Giles
10 minutes

6 Business Needs You Must Maintain to Grow During a Crisis

A crisis has the potential to shift the way you conduct your business and the way consumers behave. Each crisis ranges from mild to severe depending on the industry you are in and your business needs. While you may not ...
Marketing
Aug 11, 2020