Douglas Phillips
•
6 minutes
Mastering Account-Based Marketing with HubSpot Tools
Account-based marketing (ABM) is a marketing methodology where you identify high-value accounts in your target market and create a personalized buying experience for those accounts.
Marketing
Jul 23, 2024
Eleanor Hecks
•
5 minutes
Top 6 Marketing Insights From HubSpot's State of Service Report 2024
When it comes to excellent marketing tactics, customer experience (CX) ranks pretty high on the list of considerations. HubSpot’s State of Service Report 2024 aims to improve understanding of how CX impacts retention.
HubSpot
Jul 26, 2024
Kathryn Bouchard
•
5 minutes
BANT: 30 Questions You Need to Ask To Qualify Your Prospects
BANT is a fast and easy scheme for qualifying leads that has everyone excited. With BANT, you have the opportunity to learn everything you need to know from a prospect in a structured and precise way. This saves a huge ...
Sales
Jan 25, 2024
Categories
![](https://www.bluleadz.com/hubfs/Woman%20writing%20email_169389240.jpg)
Douglas Phillips
•
7 minutes
Why It's Important to Set Up Your HubSpot Email Signature
What’s the first thing you think of when you hear “signature?” for some, it’ll be something like filling out a paper form, signing a contract, or an autograph. For marketers and sales reps, however, signatures aren’t ...
HubSpot
Mar 29, 2024
![](https://www.bluleadz.com/hubfs/Two-workers-creating-workflow-concept_395239494.jpg)
Douglas Phillips
•
14 minutes
5 HubSpot Workflow Templates You Need to Create
Workflows are one of the best ways to automate key processes for your business on the HubSpot platform. With a well-made workflow, you can automatically send out chains of messages, assign contacts to appropriate ...
Workflows
Mar 27, 2024
![](https://www.bluleadz.com/hubfs/blank%20laptop%20screen%20being%20used%20by%20person_307636639.jpg)
Douglas Phillips
•
9 minutes
10 HubSpot Email Templates to Make for Your Business NOW
Email templates are a great way to save time on writing new emails that you send frequently for different initiatives. With a template, you can have a consistent format for your emails that helps to create a lasting ...
Email Marketing
Mar 25, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/Two%20people%20reading%20emails%20in%20an%20office_643953274.jpg)
Douglas Phillips
•
11 minutes
5 Effective HubSpot Sequences for Sales and Marketing Success
Making the most out of your HubSpot platform means knowing when and how to leverage all of the tools that HubSpot has to offer. Sequences are one of the most well-known tools for sales and marketing teams in the Sales ...
HubSpot
Mar 21, 2024
![](https://www.bluleadz.com/hubfs/Sales%20rep%20wearking%20glasses%20and%20headset%20on%20computer_385542612.jpg)
Douglas Phillips
•
10 minutes
Creating HubSpot Sales Sequences
Creating sequences in HubSpot can be a useful way to help your sales, service, and even marketing teams communicate with prospects and customers quickly. A well-made set of email templates plugged into a sales sequence ...
HubSpot
Mar 19, 2024
![](https://www.bluleadz.com/hubfs/Shaking%20hands%20on%20a%20deal%20in%20a%20factory_282313942.jpg)
Douglas Phillips
•
11 minutes
5 Reasons to Customize Your HubSpot Deal Stages
HubSpot is often easy to learn, but difficult to master. Getting the most out of your HubSpot subscription requires having an in-depth understanding of its tools and how you can use them to the fullest.
HubSpot
Mar 14, 2024
![](https://www.bluleadz.com/hubfs/Shaking%20hands%20closing%20a%20business%20deal_422163932.jpg)
Douglas Phillips
•
9 minutes
What Are HubSpot Deal Tags? (+Why You Should Use Them)
Closing deals is a must for any business. After spending weeks, months, or even years nurturing leads down your sales funnel—moving them from unknown contacts to leads, marketing-qualified leads (MQLs), and then ...
Sales Hub
Mar 13, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/Woman%20raising%20hand%20to%20ask%20question_340963743.jpg)
Douglas Phillips
•
12 minutes
HubSpot’s Evolving Pricing Model: 15 Things You Need to Know
**Updated March 26, 2024** HubSpot’s pricing model is changing. As of March 5, 2024, HubSpot is using an updated pricing model for all hubs that is based on seats. This was not a “spur of the moment” decision. HubSpot ...
HubSpot
Mar 05, 2024
![](https://www.bluleadz.com/hubfs/Man%20working%20on%20computer_495061510.jpg)
Douglas Phillips
•
10 minutes
What Are Tickets in HubSpot?
HubSpot has many tools for different users. While the marketing and sales tools are perhaps the most well-known tools on the HubSpot platform, the service tools in HubSpot can be just as critical to a business’ ongoing ...
HubSpot Tools
Mar 01, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/Woman%20weighing%20options%20and%20smiling_105630602.jpg)
Douglas Phillips
•
11 minutes
HubSpot Sequences vs. Workflows: What You Need to Know
Whether you’re a new HubSpot user working with the platform for the first time or you’re an old hand at using HubSpot tools, it can be a challenge to know which tool on the platform is the absolute best for your needs. ...
Workflows
Feb 28, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/woman%20reading%20emails%20in%20her%20inbox_176708760.jpg)
Douglas Phillips
•
12 minutes
How to Update Your HubSpot Email Authentication Settings
Recently, Google and Yahoo set new DMARC requirements for email senders to try to cut down on the number of unsolicited emails that users receive daily. These requirements are making it so that HubSpot users who send ...
HubSpot
Feb 23, 2024
![](https://www.bluleadz.com/hubfs/Shaking%20hands%20for%20a%20business%20deal_300177662.jpg)
Douglas Phillips
•
26 minutes
What’s the Deal with HubSpot Deals? How to Manage the Tool (+Videos)
Okay, you’ve got a healthy marketing funnel going—stuffing the top with leads, nurturing them with marketing content, and converting them to sales-qualified leads (SQLs). What’s next? Well, after your sales team has ...
HubSpot
Feb 02, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/professional-working-on-laptop.jpeg)
Douglas Phillips
•
19 minutes
The Ultimate Guide to Using HubSpot Tickets (+ Video Tutorials)
Tickets are an important means for organizations to track and prioritize actions. With a solid ticketing system, organizations can help their service teams track (and adhere to) service level agreements (SLAs). This can ...
HubSpot
Jan 29, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/Man%20smiling%20while%20sending%20email_243193684.jpg)
Douglas Phillips
•
40 minutes
The HubSpot Email Guide: Everything You Need to Know (+Video)
Emails are a critical communication channel for businesses of all sizes and industries. According to Statista, there were 347.3 billion emails sent per day in 2023—and that number is projected to grow to 392.5 billion ...
HubSpot
Jan 24, 2024
![](https://www.bluleadz.com/hubfs/Woman%20with%20list%20in%20office%20setting.jpg)
Douglas Phillips
•
19 minutes
The Guide to Using HubSpot Lists (+Video Tutorials)
Okay, so you’ve built out your HubSpot platform a bit—you have a website, you’ve set up ads, you’re generating new contacts via HubSpot forms, but what now? How can you turn those new contacts into customers and ...
HubSpot
Jan 23, 2024
![](https://www.bluleadz.com/hubfs/Business%20meeting%20looking%20at%20a%20digital%20whiteboard%20with%20a%20graph.jpg)
Douglas Phillips
•
16 minutes
The HubSpot Activity Feed Guide (+ Tutorial Videos)
HubSpot is constantly working to expand the list of tools that users have available to them. And, the more tools that you use on the platform, the more easily you can track all of your interactions with leads, ...
HubSpot
Jan 08, 2024
![](https://www.bluleadz.com/hubfs/Blog_pics/scrum-meeting-1.jpeg)
Douglas Phillips
•
20 minutes
16 TOFU, MOFU, and BOFU Content Examples for Your Marketing Funnel
Before the advent of the internet, marketing was almost exclusively based on outbound methodologies. Whether you were ready to buy or not, TV commercials would interrupt your favorite shows. Newspaper and magazine ads ...
Marketing
Dec 27, 2023
![](https://www.bluleadz.com/hubfs/Blog_pics/Marketing%20team%20going%20over%20strategy.jpg)
Douglas Phillips
•
20 minutes
The Ultimate Guide to Using HubSpot Custom Objects (+Video Tutorials)
In HubSpot’s own words, objects “represent business relationships and processes.” Objects in HubSpot can be many things—contacts, deals, companies, and tickets are all examples of objects. They’re the basic building ...
HubSpot
Dec 27, 2023